Site owners who install the Alexa Certify Code on their website can choose to display their Certified Metrics, such as Monthly Unique Visitors and Pageviews, if they wish.
For other sites, we display the estimated number of unique visitors from up to 6 countries, when sufficient data is available (Advanced plans only).
The "Sites Linking In" count shows the number of sites that Alexa found that link to this site.
For more information please see this explanation of how Alexa determines the number of sites linking in.
Audience Geography The audience geography data describes where visitors to this site over the past month are located, and how the site is ranked in popular countries. Engagement metrics help you understand how interested a site's visitors are with the site's content.
If a country is not listed, it is because Alexa does not have enough data for this site to rank/measure the site's popularity among that country's online population. The metrics are updated daily based on the trailing 3 months.
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Especially when you have no clue what the person across the table is thinking.
Daily Time on Site Estimated daily time on site (mm:ss) per visitor to the site.
Search Traffic The percentage of traffic, both free and paid, that come to this site from a search engine over the past 3 months, updated daily.
Bounce Rate (%) Percentage of visits to the site that consist of a single pageview.